Today's dose of marketing know-how.
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Together with email validation & deliverability platform
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Today's dose of marketing know-how | Tuesday, September 9, 2025
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👋 Hello, Marketer!
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Mindfulness can reduce stress and improve focus (as PRO members discovered Friday in a mindfulness session with our founder, Allen Weiss). If you're craving peace, add a calendar reminder to take a 5- or 10-minute mindfulness break every day for a week. Sit still and take slow, deep breaths, or try box breathing. See how you feel!
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—Bri Krantz | MarketingProfs Marketing Manager
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In This Issue
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ARTICLE
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How Marketers Can Avoid AI-Powered Communication Mistakes
B2B marketers are adopting AI at record speed, but success requires human oversight, brand alignment, and clear strategy. Learn how to balance efficiency with authenticity.
Read more ➔
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COMMUNITY | JOKE
Marketing writers no longer have to worry about spelling. Now we have autocorrect.
And I am defiantly grapefruit.
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SPONSORED
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Email Bounces Hurting ROI? How to Clean Lists & Boost Inbox Placement.
Bad email addresses waste spend and tank email deliverability. See how ZeroBounce One combines list validation with email warmup, inbox testing, and blacklist and DMARC monitoring so you can send emails with confidence.
Learn more ➔
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RESEARCH
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Is AI Hurting Early-Career Employment in the US?
Has the rise of AI tools coincided with changes in employment levels in the United States? Specifically, have the employment levels of younger workers in AI-exposed fields been affected?
Check out the study findings ➔
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MARKETINGPROFS VIRTUAL EVENT
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Marketing Planning Friday Forum
As we approach the start of Q4, it's time to start thinking about planning for next year. Join us this Friday at the Marketing Planning Friday Forum for three expert-led sessions that will set you up for success in 2026—from AI to events to planning power moves.
Sign up here ➔
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INFOGRAPHIC
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Benefits and Challenges of Branded Podcasts
What are the motivations for and the benefits and challenges of branded podcasts? Why have some business owners held off on launching their own podcasts?
See the infographic ➔
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FOR MARKETINGPROFS PRO MEMBERS
What Are Your GTM Priorities?
A solid go-to-market plan has set priorities to help you reach prospects where they are. But with so many possible channels—including PR, social media, email, paid ads, and launch events—which should you prioritize? Pam Didner can help you with that. Check out "What to Prioritize in Marketing," the second session in How to Build a Successful GTM Marketing Plan. Available to PRO members now.
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PROFS PICK—SPONSORED
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Stop Bounces, Start Conversions, Strengthen ROI
For B2B marketers, email performance depends on data accuracy and deliverability. ZeroBounce ONE offers an all-in-one platform with real-time email validation, inbox placement testing, blacklist monitoring, and DMARC tools—all for a low monthly price. With 25,000 monthly credits that roll over, you keep your lists clean, reduce bounce rates, and ensure your emails reach the inbox. The result: stronger engagement, better ROI, and a safeguarded sender reputation. Take control of your email campaigns today—discover what ZeroBounce ONE can do for you.
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Upcoming Events
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SEP
10
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60 minutes | session 2 of AI Prompting and Automation
with Andy Crestodina and Christopher S. Penn
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SEP
12
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3 free live sessions | sponsored by Cvent
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SEP
18
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60 minutes | sponsored by Goldcast
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SEP
25
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45 minutes | sponsored by ZoomInfo
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OCT
8
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Six weekly sessions that will transform how you write
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NOV
17-19
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Ditch the FOMO—join us in Boston at MarketingProfs B2B Forum. You can still get 10% off your ticket!
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